Heritage
Jinro 24 Red is a higher-proof soju designed for those who prefer a more traditional, bold Korean spirit. Produced by HiteJinro, the world’s largest soju distillery, this expression is bottled at 24% ABV and crafted through a meticulous multi-stage distillation and charcoal filtration process. The base spirit is derived from a combination of rice, barley, and tapioca, offering a consistent and clean profile that can be enjoyed neat, over ice, or as a cocktail base. Jinro 24 Red is frequently used in Korean dining and nightlife culture, appreciated for its higher alcohol content and ability to hold up in mixed drinks. The red cap distinguishes it as a stronger, more robust alternative within the Jinro lineup, appealing to both traditional soju drinkers and modern spirits enthusiasts seeking purity, potency, and balance.
Tasting Profile & Food Pairings
Taste Notes:
Jinro 24 Red is a higher-proof soju known for its bold yet clean profile, designed for those who prefer a stronger spirit without sacrificing smoothness. The nose presents light grain alcohol notes with faint floral hints. The taste is dry, neutral, and slightly warming, with a soft texture and minimal sweetness. Its elevated ABV delivers more body and structure while maintaining Jinro’s signature mellow character. Crisp and unadorned, it’s a versatile base for cocktails or traditional Korean pairings.
Food Pairings:
Starter: Kimchi pancakes or cold sesame noodles
Main Course: Galbi (Korean short ribs) or stir-fried spicy squid
Cheese: Soft feta or herbed cream cheese
Dessert: Black sesame ice cream or matcha rice cakes
Snack: Roasted seaweed or savory rice crackers
Craftsmanship
Jinro is the world’s leading producer of soju and one of South Korea’s most iconic and widely consumed spirit brands. With a history dating back to 1924, Jinro has played a foundational role in Korean drinking culture, establishing itself as a staple in homes, restaurants, and celebrations across the country. The brand is known for its smooth, clean-tasting soju made from carefully selected ingredients, traditionally including rice, barley, or tapioca. Jinro continuously evolves with market trends by introducing flavored variations that appeal to a younger, global audience. As a pioneer in the low-ABV spirits category, Jinro represents the fusion of heritage and modern innovation, offering an accessible and social drinking experience. Its popularity extends far beyond Asia, contributing to the global spread of Korean culture and culinary traditions.
